Zweig: Chinese Citizens Becoming Active Consumers of Propaganda (Quant)
The Quint featured David Zweig, IEMS Faculty Associate, in an article on regulations in China's media. Chinese state media will be more and more propaganda-driven now that the Communist Party has announced it will be in direct control of broadcasters and the regulators of everything from movies and TV to books and radio programs.
While Chinese media consumers have grown increasingly apolitical with an ever-expanding range of options, from foreign television shows to video games and online shopping, President Xi Jinping has been steadily increasing the role of the party in the lives of many through new or newly invigorated branch committees in schools, offices and factories. "That could leave ordinary Chinese with "little choice" but to become active consumers of propaganda" said Zweig.
Read the full article here.
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