Understanding the Globally-Mobile, Young Consumers from the Emerging Markets
In 2016, 544,500 Chinese students studied abroad. 91.49% among them were selffunded.
In the academic year of 2015-16, about one-third of the 1,043,839 international students in the U.S. were from China.
These international students are not necessarily the early adopters of Western trends, as they may ...